![]() ![]() Special Edition AMP Driver…The Juicy (Orange) Detailsīefore I fall too much in love with the sound of my own keystrokes, let’s take a quick look at the pertinent details of the upcoming Special Edition Orange AMP. ![]() So when you consider COBRA’s history (particularly the more recent, post-acquisition history), the growing popularity of Rickie Fowler, the strong association Cobra has developed with the color orange, not to mention the Trademark Cobra filed back in May for orange on the crown of a driver, you’d honestly have to be the wrong side of simple (no offense) not to have seen this bright orange Cobra driver coming. Last season, as you may remember, brought us the release of the Limited Edition 48″ Long Tom Raw (the first RAW driver). And while TaylorMade is the company most often associated with white drivers, it was Cobra (all the way back in November of 2010) that actually released the first White Driver (a Limited Edition ZL). Even before they acquired Cobra, PUMA had basically made a habit of releasing limited edition golf shoes (anyone remember Geoff Olgilvy’s Gold PUMAs from the 2007 Masters?). When it comes to releasing Limited Edition stuff, this isn’t exactly Cobra’s first rodeo (or snake-charming show). The Orange AMP became a forgone conclusion the day Rickie Fowler signed his name on his Cobra contract. Son, it’s time you get your head in the game. ![]() If you haven’t been working off the assumption that Cobra would eventually release a Rickie Fowler-influenced Orange driver, you haven’t been paying attention. Friends and loyal readers, this most certainly IS NOT one of those times. They might even catch us completely by surprise. They’ll do something completely unpredictable, and totally out of character. There are times when a golf company really steps outside of the box. ![]()
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